Marktforschung

Test-Supermarkt: Kaufen, was es noch nicht zu kaufen gibt

Lesedauer: 5 Minuten
Im Test-Supermarkt werden Artikel angeboten, die noch nicht im Handel sind. Mit dem Smartphone wird der Einkauf eingescannt.

Im Test-Supermarkt werden Artikel angeboten, die noch nicht im Handel sind. Mit dem Smartphone wird der Einkauf eingescannt.

Foto: Lars Heidrich / FUNKE Foto Services

Köln.  „Teste die Zukunft“: Im Rheinland hat der „go2market“ eröffnet, der erste Test-Supermarkt des Landes. Was es dort gibt und wie man hineinkommt.

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15 Euro zahlen, aber für 55 Euro einkaufen

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„go2market“: Ohne Smartphone geht es nicht

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Kunden im Test-Supermarkt werden befragt: „Wie hat es geschmeckt?“

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Nicht alles schafft es bis in den Handel

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Mehr Artikel aus dieser Rubrik gibt's hier: Rhein und Ruhr

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