Wie Manga und #BookTok den Buchmarkt komplett umkrempeln

Haben den Siegeszug auch im Buchhandel angetreten: Japanische Comic-Figuren in Mangas und im Cosplay.
Foto: Artur Widak
Essen. Mangas und der TikTok-Trend #BookTok bringen großen Zulauf in Buchläden. Lesen Sie, wie sie neue Leser gewinnen und was Netflix damit zu tun hat.
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Buchhändler bestätigen den Erfolg der Mangas
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Soziale Medien als Erfolgsfaktor der asiatischen Comics
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TikTok-Segment #BookTok übertrifft alle Vorstellungen
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Superstar der Verkaufszahlen: Colleen Hoover
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